Video Length Doesn’t Determine Video Production Price

“We live in a visual, fast-paced world where people demand entertainment and instant gratification,” explains Asbjorn Christiansen creative producer from Seven Pictures. “If a message fails to be communicated in a fast and powerful way, it can get lost.”

Creative Producer (AC) Seven Pictures Video Length Doesn't Determine Video Production Price

Video Production Price

On the subject of what a corporate video costs in 2011, AC points out that this, of course, depends on what you ultimately need in terms of the final product. However, he labels any “pricing-per-minute-of-produced-video” as essentially meaningless because it overlooks the production values, locations and number of set-ups that would directly impact the final cost of the project. In other words, it’s unrealistic to expect the price of the final video to reflect its length.

“A corporate video with several different angles of a company spokesperson talking to a camera might go on for twenty minutes and only cost a couple thousand dollars,” says Christiansen.  “On the other hand, a high definition digital montage from various locations might only last forty-five seconds but cost $150,000. This is why pricing based on the length of the final product doesn’t work.”

Instead, some corporate video production companies like Seven Pictures prefer to start with a budget and work within that budget to produce the very best video possible within the given parameters.

“Knowing where and how to put your effort is a big part of the craft of high-quality video production,” says AC.  “I’m actually investing their budget into a production value they’ll see in the final product. We work with each client to walk them through what’s possible, create a dynamic plan, and essentially customize the video to their needs, within their budget.”

Seven Pictures Corporate Video Production with A Cinematic look

For video demos or a free video consultation, visit Get A Quote; or call 323-462-0987

Video Length Doesn’t Determine Video Production Price by Seven Pictures