Posts Tagged ‘online videos’

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INTERNET MARKETING WITH VIDEO PAYS!

Wednesday, July 23rd, 2008

A recent report by the Diffusion Group (TDG) states that although User-Generated online video makes up almost half of all online video streams, it produces no more than 4% of actual revenue. On the other hand, Professionally Generated online video accounts for 58% of video streams and 96% of revenue.

Seven Pictures has expanded their video product line to now include videos produced specifically for the online market. We can help you create a professional video that reflects the quality of your company and do it at a reasonable price.

According to the TDG report, advertising on the internet offers you three unique advantages:

1) Engagement (the ability to interact with the viewer)

2) Measurement (the ability to quantify consumer reaction)

3) Audience tracking (the ability to compare behavior over time)

With this information, companies increase their knowledge of Return-On-Investment, and then can tailor ads for specific audiences.

Read the full article here:

Find out how Seven Pictures can help you create a professionally produced corporate video for the web!

For more information contact Brooke Buttgen.

Video on your website is not just a nice thing to have. It’s a must!

Monday, June 2nd, 2008

Internet Videos for Corporate Website

Video on your website is not just a nice thing to have anymore, but is a must! More than 75% of our business is coming from the web and when clients are contacting us they have already seen samples of our work and many times are referring to a specific product they have seen and are ready to do a deal with us.

The Internet connection speeds are getting faster and faster and the conversion to an internet version of video is also getting better and better, so we are not talking about a web video with a size of a post stamp. Take a look around on our website a see the different samples and how smooth they are running and on a pretty big screen.

Video is doing a great job for your corporate business website. It can show what you have, how it works, or educate in the use of a product or technique. It can also provide online information to workers at other locations. The beauty about this is that you can get a message across over and over again without changing the messages or forgetting some important details.

Don’t forget that the quality of your online corporate web video production should at least match your company quality, product and branding.

The web tends to be very static. I think adding a human being to the website sort of shows something about your care for the visitors and that somebody is there and thinking about the audience / visitors.

Welcome or promotion videos. Keep them short, you have only seconds to attract the visitor’s attention so if you get it, do not drag it out. Make more video clips with topics and communicate one message at the time. There will always be some questions left for the sales department to take care of, so do not try to answer all possible questions you might think would come up from a potential client.

Make sure that you get the full advantage from your web video. Submit it to the search engines (Google, Yahoo, YouTube and so on). We can also incorporate a way the viewer can respond – like click on this video to go to our product catalog, online store, email our sales department or sign up for “The News Letter”. This way, you can keep an eye on if the video is doing the job or not.

A web video production is easy to change so it’s not a problem to keep your corporate web video on your website up to date. Call us and lets us figure out how your website can be dressed up with online videos (323) 462 0987 or send an email. click here